Ryan Lowerre has joined Lionsgate as chairman of national television and digital distribution, the company said on Wednesday. The appointment of the former head of Amazon Prime completes the reconfiguration of the company’s global television and digital distribution operations across streaming, broadcast and cable platforms.
Lowerre will be responsible for overseeing the distribution and licensing of Liongate’s 17,000-title film and television library, its feature film roster and line of first-run television series to SVOD customers, the ‘AVOD, basic cable and free television space across the United States and Canada.
Prior to joining Lionsgate, Lowerre completed two rounds at Amazon Prime Video, most recently as Head of Licensed Content – US, where he oversaw the portfolio of licensed content. During his tenure at the streamer, Lowerre’s responsibilities also included licensing the first TV series as well as leading the company’s content acquisition efforts for international expansion into the VOD / EST space. . Lowerre also worked at Hulu where he oversaw the investment in content for hit TV series such as Blackish, Power, The good doctor and Daddy’s Girls.
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“The demand for premium content is steadily increasing as new buyers emerge to compete in the domestic market,” said Jim Packer, president of Lionsgate, Worldwide Television Distribution, to whom Lowerre will report. “Ryan’s professional experience and past business relationships make him the ideal candidate to help Lionsgate capitalize on the growing opportunities of an ever-changing media environment. He understands the needs of our buyers and brings a fresh and invigorating perspective to the team and our national company.
“Lionsgate is an entrepreneurial content leader at the forefront of innovative and bespoke distribution models, with a current release list and a robust library that reaches all corners of the world,” Lowerre said. “I am proud to join Jim and the Lionsgate family in positioning the company as a partner of choice for domestic streaming and linear buyers, as their appetite for content continues to grow exponentially. “
Lowerre began his professional career at Twentieth Century Fox in international television distribution with roles in finance and transaction evaluation as well as in negotiating license agreements in international markets for Premium Pay TV and SVOD. He holds an MBA from the Marshall School of Business at USC and a Bachelor of Science in Finance from the University of Wisconsin-La Crosse.